MyMuse Brand Identity
MyMuse is a brand for people who love to love. As India’s first bedroom essentials brand — MyMuse is on a mission to make intimacy easy, approachable and fun for Indians everywhere.
As a brand that is always inclusive of diversity in gender, sexuality and sexual expression, MyMuse creates high-quality, well-designed products for your intimate spaces, and content that’s informative and real.
A brand designed with Big Instagram Energy, MyMuse is all about elevating the bedroom experience, with beautifully designed products that are discreet, body-safe, and oh-so-pleasurable.
The brand wants to break the stigma around sex & pleasure in India, turning it from a ‘dirty’ word into a beautiful one. Flirty, modern & playful in its tone, the brand uses cheeky copy clubbed with Millennial & Gen-Z-friendly pop visuals to communicate ideas about pleasure and serve easy intimacy your way.
Client / MyMuse India
Brand Development, Identity Design, Packaging,
Launch Website & Instagram Visual Language / Sankhalina Nath
Character Illustrations / Boomranng
See / MyMuse Packaging Design
See / MyMuse Launch Website & Instagram Visual Language
