Asa Beauty Packaging Design

Asa is a luxury beauty brand that makes recyclable, refillable, vegan, sustainable, natural and clean beauty products for Indian skin tones.

This is the showcase of the secondary packaging design done for eleven different launch products of asa. Apart from that, this design exercise lays foundation for the core template based on which future packaging of asa products will be moulded. These boxes have been created to be functional as D2C e-commerce as well as retail packaging.

Client / Asa
Agency / Anomaly Brands
Creative Direction & Design / Sankhalina Nath
Identity / Nupur Panemanglor
Brand Management / Swetha Sundar
Print Production / SCPL Bangalore
Refill Design / Tushar pant
Packaging Photography / Sankhalina Nath

See / Asa Brand Imagery
See / Asa Brand Identity Extensions